Graduate Student, Department of Tourism, Leisure, Hotel and Sport Management
About
Thilo is a PhD candidate with Griffith University, Australia. His research interests are a) the development and marketing of sport brands with an emphasis on sport team and sport league branding; b) sport consumer attitude formation and change and related behaviour.
Thilo graduated from Saarland University, Germany, with a diploma in Business Administration and a diploma in Sport Science (equivalent to Bachelor and Master combined). Based on his thesis, his supervisor Dr. Joerg Koenigstorfer won the "Young Researcher Award"at the European Association for Sport Management Conference in Bayreuth/Heidelberg (2008), which Thilo co-authored.
